Abhijit Gupta appointed as head of CASE India

CASE Construction Equipment has appointed Abhijit Gupta as Head of Indian operations. In his new role, Mr Gupta leads the entire industrial and commercial organisation of CASE in India. He brings over 25 years of experience in supplier relations, new product component development, product cost management, supplier quality and supply chain management in various sectors, including the earthmoving, construction, agriculture, passenger car and material handling industries in India and abroad.Prior to joining CASE, Mr Gupta held the position of Head of the purchasing department at New Holland Agriculture in India, CASE’s sister brand within CNH for the past 10 years. In that role, he facilitated extensive new product development activities and coordinated component sourcing with 37 CNH plants located in the North America, Latin America, EMEA and the APAC region.Commenting on his new role, Mr Gupta said, “Asia Pacific will continue to be one of the main drivers of growth for CASE, and I am honoured to take over the responsibility for this important sub-region that is India. CASE believes that it has a pivotal role to play in the sustainability of India’s infrastructure development needs.”

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