Innovative, tech-enabled, sustainable bath and tile solutions for smart homes

This interaction delves into Somany Ceramics’ tech-enabled, sustainable product offerings that cater to the Indian market.

Can you provide a brief of your company and its product offerings?
Somany Ceramics is one of the top players in India’s sanitaryware market. Our product offerings range from versatile tiles that transform interiors and exteriors to elegant sanitaryware and bath fittings designed for modern living.

Can you elaborate on the technologies that your company uses for its bath and tile products?
Every product we create carefully amalgamates smart technology and thoughtful design. Our tile manufacturing process employs advanced high-density sintering and precision digital printing using Continua+ technology to create surfaces that are not highly durable. These technologies allow us to experiment with textures, patterns, and finishes, ensuring that every product is beautiful and functional. Similarly, our Quiet Swirl technology has redefined flushing systems in sanitaryware by offering a cleaner, more efficient, and noiseless experience. Our Pure Rimless design and anti-bacterial glaze coatings ensure hygiene and ease of maintenance. Additionally, our tankless solutions offer a sleek, space-saving approach to modern bathrooms, providing the desired functionality without the need to break walls.

The market for ceramic sanitaryware is driven by factors such as the growing demand for eco-friendly and sustainable bathroom fixtures and the rise of smart homes. How are these factors being considered during your design and production process?
Sustainability is deeply rooted in all our processes. For instance, our water-efficient sanitaryware features advanced flushing systems that reduce water consumption without compromising performance. Our eco-conscious manufacturing practices include recycled raw materials and reduced energy usage. Our tech-enabled solutions to the rising needs of smart homes include sensor-based faucets and the Intellisense Flush System, which offers a touch-free flushing experience.

Please walk us through the “Smart Bathware” products you offer and your strategies for managing their installation, maintenance, and repair.
SOMANY’s Smartsense range from the French Collection offers an innovative range of smart toilets featuring advanced auto-sensing technology, heated seating, UV sterilisation, customisable cleansing options, and ambient lighting. These Smartsense solutions deliver a highly personalised and hygienic experience. We provide certified technicians for installation and repair. Our Pan-India service network and e-registered warranties ensure swift repairs and a 7-day replacement guarantee for parts.

What are the specific factors/elements that you consider while designing products for the Indian market?
Our products for the Indian market are designed considering factors like high humidity or frequent usage. They are built to last, with features like moisture resistance, corrosion resistance, and easy maintenance. Considering the need for compact bathrooms, we have created space-saving solutions like wall-hung WCs and slim-profile fittings without compromising on design or functionality. Above all, we prioritise affordability, ensuring that high-quality craftsmanship is accessible to many customers.

What factors set your company apart from its competitors?
Our USP is our ability to bring together design, technology, and sustainability to enhance everyday living. We have also built a legacy of trust, with a strong focus on quality and innovation that resonates with our customers. With a deep understanding of the Indian market and an unwavering focus on customer satisfaction, we continue to set benchmarks in the industry, staying ahead of our competitors.

For more details, visit: https://www.somanyceramics.com/