More than just paint!

In the vibrant and ever-evolving Indian paint industry landscape, Chetak Paints has emerged as a beacon of trust, innovation, and excellence. Headquartered in Navi Mumbai, the company is highly committed to delivering unmatched customer satisfaction by offering a wide spectrum of superior products and value-added services.

Navigating the Indian paint industry
The Indian paint industry is experiencing dynamic growth, driven by rapid urbanisation, extensive infrastructure development, rising consumer awareness, a booming manufacturing sector, and stricter environmental regulations. Increased competitive activity and frequent price revisions also contribute to the evolving landscape. However, the industry faces several challenges, including margin pressures due to intense competition, shifting consumer preferences, heavy reliance on the construction and real estate sectors, climate change and unpredictable weather patterns, and aggressive promotional pricing strategies. Key risk factors such as volatile raw material costs, economic slowdowns, fluctuating infrastructure investments, and long-term climate impacts continue to influence market performance and strategic decision-making.

A one-stop solution for paint needs
Chetak Paints specialises in a broad range of products, including Wall Putty, Plaster of Paris, Distemper, Acrylic Emulsion Paints (available in Good, Better, and Best variants for both exterior and interior use), and Synthetic Textures. The in-house QC department rigorously checks every product to ensure optimal performance and durability. The company’s clientele includes construction companies, architects, interior designers, and retail paint shops, making it a preferred one-stop destination for quality and timely delivery.

Core strengths
At the heart of Chetak Paints lies a powerful foundation built on Quality, Innovation, Trust, and Commitment. The company’s unwavering focus on process adherence, timely delivery, and environmental responsibility underscores its dedication to excellence. The internal stakeholders benefit from a safe, clean, and flourishing work environment, further enhancing productivity and morale. As they aptly say:“Quality isn’t expensive, it’s priceless.”

Vision and mission: Charting the future
Chetak Paints aims to be recognised as a preferred and credible brand by consistently delivering high-quality products tailored to evolving market demands. With a strong focus on innovation, the company is committed to providing effective solutions within the paint industry and establishing itself as a first-mover in product development. Dedicated to the growth of its internal teams and the satisfaction of its clients, Chetak Paints sets itself apart through exceptional after-sales service and a world-class product portfolio.

State-of-the-Art Manufacturing
Chetak Paints operates a modern, state-of-the-art manufacturing facility situated just outside Mumbai, Maharashtra. The facility is designed with scalability in mind, adhering to rigorous quality and environmental standards and prioritising the production of ‘green’ products with low VOC emissions. An in-house R&D lab drives continuous product evolution, ensuring relevance in a dynamic market.

Diverse product portfolio

Exterior Range

• Chetak Gold Protect Shield – 10 Years
• Chetak Gold Protect Advance – 7 Years
• Chetak Gold Ultra Protect – 5 Years
• Chetak Gold Smooth Touch Exterior Emulsion – 3 Years
• Chetak Gold Exterior Primer
• Chetak Flexi Bond Waterproof Primer
• Chetak Gold Texture Finish – 2 mm
• Chetak Gold Texture Finish – Dholpur Stone

Interior Range

• Chetak Gold Injoy Luxury Interior Emulsion
• Chetak Gold Shine Interior Emulsion
• Chetak Gold Smooth Touch Interior Emulsion
• Chetak Gold Interior Primer
• Chetak Gold Distemper
• Chetak Gold Silver Distemper
• Chetak Gold Cement Based Wall Putty
• Chetak Gold Acrylic Putty
• Chetak Gold Primer Free Putty

Chetak Paints is steadfast in its vision to become a significant contributor to the Indian paint market by offering environment-friendly, performance-driven products that enhance the aesthetic and structural integrity of every project. With its blend of technical excellence, customer-centricity, and market foresight, the company is poised to paint a brighter, more sustainable future.

For more information, visit: https://chetakminerals.com/