Dulux takes colour innovation to the next level
AkzoNobel, makers of Dulux Paints has announced two key initiatives. The company introduced ‘Dulux Visualizer’- an innovative and user-friendly app that uses augmented-reality technology to gratify the evolving needs of the new age consumer and also released the latest edition of its annual global study of colour trends, ‘ColourFutures 2015’, unveiling Copper Orange as the colour of the 2015.
The Dulux Visualizer app with its augmented-reality feature, allows one to picture the walls even before painting them. The app gives an instant and realistic impression of how any room will look, in the colour of one’s choice. The App will be available free of charge in the Apple store and in Google Play.
AkzoNobel has announced the colour ‘Copper Orange’ as the colour of 2015.
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