Roofing & cladding industry poised for sustainable growth

Roofing & cladding industry poised for sustainable growth
“Growth in the infrastructure and residential segments has been a major demand driver for roof and wall cladding industry,” said Ajay Rattan, General Manager – Sales and Market Development,Tata BlueScope Building Products
Over the past couple of years, roofing and wall cladding industry has registered near to double-digit growth. Even the recent surge in infrastructure and residential projects makes the industry happening. Mr. Rattan discusses about the roofing and cladding industry in India and their acclaimed LYSAGHT® range of products which includes concealed fixed roofing systems, wall cladding profiles, and structural products.
Where does the Indian wall and roof cladding industry stand in global context?Indian roofing and wall cladding industry is poised for a sustainable growth and preparing for the next generation of ambitious projects. The total market for steel roof and wall cladding industry is about a million tonne and has registered near to double-digit growth over the past 3 years. Growth in the infrastructure and residential segments has been a major demand driver for roof and wall cladding industry. Customers are looking for architectural solution which provides innovative shapes such as convex and concave along with a range of vibrant colours. Considering high demand in construction industry, steel roof and wall cladding is witnessing considerable growth in the rural market.
What are the different roof cladding by LYSAGHT®?Tata BlueScope Building Products manufactures and sells roll-formed roof and wall cladding solutions as well as lightweight PEB structures.
The division primary offers LYSAGHT® range of products, including concealed fixed roofing systems, screw-down roofing and wall cladding profiles, and structural products. It also produces a suit of accessories like trims, skylight and louvers.
LYSAGHT® range of products offers high-quality, innovative designs and superior architectural solutions. The paint system provided is resistant to chipping, staining and fading. Moreover, the material used is lead free and enables designers and consultants to achieve the green building status.
Having a strong legacy of over 150 years, the LYSAGHT® brand is globally recommended by architects, engineers, developers, and government bodies. Application of the LYSAGHT® brand is majorly demonstrated in industrial, commercial, infrastructure, and residential segments.
What is your USP?The LYSAGHT® brand has evolved and created a hallmark for excellence through unmatched technical expertise, wide range of superior architectural solutions, extensive research, and service excellence. Our strategically located world-class manufacturing facilities with advanced high-end roll forming equipment are backed up by strong engineering support with advanced design software and R&D support from BlueScope Steel, Australia. Our profiles cater to varied segments that provide cost efficiency due to optimised steel solutions, shorter lead time, high strength with design flexibility, superior quality paint and coating system with long lasting aesthetics. We also follow world-class safety standards in construction.
Over the years, we have developed expertise to cater to varied requirements of different segments in automobiles, railways, airports, shipyards, stadiums, power projects, and other infrastructure projects.
Some of prestigious projects executed by Tata BlueScope Building Products are stadiums for Commonwealth Games, various airport buildings, platforms for Eastern and Southern Railways, Mahindra Automotive, BHEL Koderma, etc. We also have expertise in reroofing and retrofitting solutions and successfully delivered projects for clients like Mahindra & Mahindra, ASB International, JSW Steel, HUL, Tata Motors, and Tata Steel. Our reroofing and retrofitting jobs were completed while plants were in working conditions, thus ensuring that the business of our customers is not interrupted.
What is the aim behind launching the LYSAGHT® Solutions Center?LYSAGHT® Solution Center(LSC) is an initiative byTata BlueScope Building Products division to expand the reach and accessibility of LYSAGHT® range of products to meet growing customer needs. LYSAGHT® Solution Center is a one-stop shop for LYSAGHT® range of roof and wall claddings, decking, purlins, and accessories. The centres are equipped to provide the customers access to wide range of superior architectural profiles, speedy response, and shorter lead time. They are also equipped to erect structures and deliver reroofing and retrofitting solutions.
In FY13, the division has launched sevenLYSAGHT® Solution Centersin Panaji (Goa), Ludhiana, Siliguri, Rajkot, Neemrana (Rajasthan), Calicut (Kerala) and Port Blair. Going forward we have plans to roll out more initiatives in FY14.

26